MESSAGE FROM THE PRESIDENT
 

Thailand Public Relations Association : PRTHAILAND is an organizational body of esteemed scholars, PR and Communication executives, marketing and advertising gurus, integrated marketing communicators and media executives, ranging from broadcasting, radio and television, to digital media and other media-related networks, from both the public and private sector.

PRTHAILAND is born out of the importance to public relations of creating networks of communication which extend to cover the country’s key institutions to give information about and fortify Thailand’s reputation, image and identity. PRTHAILAND ’s objective is to promote academic work and development, be it in the form of documentation, research papers and articles, from the early stage of production to distribution across media forms. It also aims to raise awareness of public relations as a profession and stress the value of this profession in the hope of contributing to the country’s wellbeing both nationally and internationally.

I am delighted that the vision of PRTHAILAND has been much applauded in diverse sectors and at all levels. PRTHAILAND has succeeded in integrating the effective communication networks crucial for its own development in line with Thailand’s current social and technological evolution.

The PRTHAILAND Committee members and I would like to thank our valued supporters for their unyielding commitment. We will utilize our experience in running and managing PRTHAILAND so that the organization will fulfil its vision and achieve its full potential.

I look forward to welcoming cooperation from all parties, namely members, colleagues, other organizations and social sectors, in putting their expertise to good use and to steering our society onto the noble path, which, in turn, will become a solid foundation for Thailand’s future development.


                                                                                                                             Dr. Phot Jaichansukkit
                                                                                                                         President of PRTHAILAND